Putting the patient voice at the heart of healthcare decisions
RC Patient Advocacy is a UK-based consultancy helping life science companies and non-profits build trusted partnerships with patient communities, turning lived experience into strategy and complexity into clear, compassionate action.
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Services
We partner with teams committed to improving patient experience, health equity and system-wide collaboration.
Patient Advocacy Strategy
Embedding patient-centred thinking into organisational strategy, governance and practice, from annual planning to programme design and measurement.
Advocacy Partnerships
Building long-term, respectful and trusted relationships with patients & patient advocacy organisations and the communities they represent.
Stakeholder & Expert Engagement
Engaging external experts, clinicians and thought leaders to shape evidence-based, patient-focused decisions, and aligning patients, policymakers and industry around shared goals.
Strategic Communications
Translating complex clinical, policy and scientific information into clear, compassionate, actionable insights and materials.
Co-design & Patient Insight
Designing engagement frameworks and co-creation programmes that amplify lived experience and turn it into meaningful, sustainable impact.
Health Equity & Policy
Ensuring inclusive, accessible and ethical approaches to care and engagement, and shaping policy strategies that improve equitable access to detection and treatment.
Rosemary Carolan
With over 30 years of experience in the healthcare industry, Rosemary has built a distinguished career dedicated to advancing patient engagement and advocacy, bridging the gap between patients, healthcare professionals, medical societies and pharmaceutical companies to improve patient outcomes and quality of life.
As Global Director of Patient Affairs at a global pharmaceutical organisation, Rosemary directed multiple cancer advocacy & policy strategies including breast & ovarian cancer, partnering with country affiliates, patients, advocacy groups and cross-functional teams to redefine care and improve equitable access to early detection and treatment. She initiated innovative programmes including the Ovarian Cancer Commitment and built patient partnership programmes across breast, ovarian and lung cancer.
Earlier in her career, she led the external expert and public affairs launch strategy for a first-in-class ovarian cancer medicine in the UK, and partnered with NHS stakeholders to change practice around BRCA testing, work that contributed to the vast majority of UK hospitals routinely testing ovarian cancer patients.
In 2025 she founded RC Patient Advocacy to bring that experience to organisations who share her conviction: that patients' voices should shape the future of healthcare.
Sectors
Deep experience across therapy areas where the patient voice matters most.
Oncology
Three decades across oncology & haemato-oncology including breast, lung, lymphoma, ovarian, pancreatic & prostate cancers.
Rare Disease
Engagement approaches built for small, dispersed communities where every voice carries weight.
Women's Health
Long-standing leadership in women's cancers, screening, early detection and equitable access.
Health Systems
Multi-stakeholder collaboration and policy shaping for system-wide improvement.
Our principles
A blend of strategic vision, practical execution and deep respect for the patient voice.
Transforming systems
Embedding patient-centred thinking into strategy, governance and everyday practice.
Advancing health equity
Inclusive, accessible and ethical approaches to patient care & patient engagement.
Building trusted partnerships
Long-term, respectful relationships with patient communities and advocacy organisations.
Translating complexity
Turning clinical, policy and scientific information into clear, compassionate insight.
Driving collaboration
Aligning patients, clinicians, policymakers and industry to improve outcomes.
Leading with integrity
Championing ethical advocacy and empowering patients to shape the future of healthcare.
Let's talk about your patient advocacy & patient engagement goals
Whether you're building a patient advocacy & patient engagement strategy from scratch, strengthening relationships with patient organisations, or looking for experienced independent counsel, we'd love to hear from you.
[email protected]Based in Leicestershire, UK · Working with clients across the UK and globally